Cookin’ it up for the news

January 27, 2012

“Take it from Rocky: ‘The act of cooking is the aphrodisiac.”‘ Gretchen McKay, Pittsburgh Post-Gazette

Rocky’s making new fans – and the news – across the country. An interview with him recently posted in the Pittsburgh Post-Gazette was so entertaining that it was reposted in the Defiance, Ohio Crescent News. Read Rocky’s latest tips – and a great recipe – just in time for Valentine’s Day planning.


Getting in the Spirit!

May 9, 2011

Rocky Fino will be giving his off-beat cooking demonstrations at the acclaimed Food and Spirits Festival in Lancaster, Pennsylvania. Rocky’s unique style – telling stories of his cooking disasters as well as successes – will delight all!


The culinary road to seduction

June 30, 2010

Excerpt from The Globe and Mail, by Wency Leung

You aren’t rich. You don’t play in a band. Your six-pack is what’s chilling in your fridge, not what’s chiselled across your abs. Don’t sweat it. As long as you know your way around a kitchen, you’re a hot commodity on the dating scene …

… Rocky Fino, the author of Will Cook for Sex and its upcoming sequel Will Cook for Sex Again, Again and Again, also clearly has no hesitation about declaring the motivation behind his cookbooks.

“As guys, we’re a simple breed. I think you’re lying to yourself if [you think] a guy doesn’t say, ‘Yeah, I want it for my wife, for my date,’ ” says the California author. “We’re always trying.”

Cooking works as a seduction tool, Mr. Fino explains, because it’s a simple act of chivalry executed for the benefit of the individual being courted.

“She’s not going to be impressed that you can hit a golf ball 300 yards down the fairway or you’ve got the successful-sales-of-the-month award,” he says. “But when you do something with her in mind, you end up looking that much more attractive in her eyes.”

Mr. Fino warns that men should consider the tastes of the objects of their desire. For instance, while some men like to show off their grilling abilities, a large steak or rack of ribs isn’t necessarily what their dates want to eat.

Mr. Fino’s partner of 10 years isn’t much of a cook, and leaves most of the daily meal preparations to him. But, he jokes, “I remind her every time I’m doing it: ‘I am the Will Cook for Sex guy.’ ”

Read the full article here.